How Summer Activities Boost Property Value in Les Menuires?

13 August 2025

Buying & Selling

A Mountain Real Estate Market in Full Transition

Spotlight on Les Menuires: An Attractive Setting All Year Round

Les Menuires, an iconic Alpine resort, is much more than just a winter destination. In fact, the real estate market in Les Menuires is undergoing a notable transformation thanks to its appeal, which now extends to the summer season. Nestled in Savoie, the resort enjoys an exceptional natural environment, where mountains, alpine lakes, and vast open spaces come together to offer a privileged living setting.

The growth of summer tourism in the Alps attracts a diverse clientele eager to enjoy outdoor activities and wellness in the mountains. This evolution creates a new dynamic in the local market, making Les Menuires a sought-after destination year-round.

From Winter Slopes to Summer Trails: A Paradigm Shift

Traditionally known for its ski area, the resort reinvents itself in summer. Keeping the ski lifts open during summer allows easy access to hiking trails, mountain biking routes, and even summer toboggan runs. This paradigm shift is increasingly attracting fans of green tourism and family-friendly activities, drawn to a rich and varied summer offering.

Les Menuires’ Summer Offer: Boosting Property Value

Sports, Nature, and Wellness: An Expanded Offering

Les Menuires offers a wide range of summer activities, significantly enhancing the appeal of the resort. Among the must-try experiences are:

Hiking and trail running through the Alpine landscapes
Mountain biking routes for all skill levels
Summer tobogganing on rails
Access to mountain lakes for moments of relaxation
Wellness centers at altitude, featuring spas and treatments
Family activities and cultural events

This diversification helps strengthen the summer mountain tourism appeal, generating increased visitor numbers and growing demand in the real estate market.

Stronger appeal = higher rental demand

With this enriched offering, demand for summer mountain real estate is experiencing significant growth. Buyers, whether private individuals or investors, are eager to take advantage of this new dynamic, targeting properties suitable for summer rentals or second homes.

This trend further stimulates the real estate attractiveness of the resort, creating a virtuous circle where the quality of the summer offering enhances property values, which in turn boosts visitor interest.

Impact on Real Estate Prices and Returns

Recent Price Trends in the Resort (Latest Figures)

The appreciation of the real estate market in Les Menuires is clearly reflected through the evolution of property prices in Les Menuires. According to the latest market data:

Year	Average Price per m² (€)	Annual Change (%)
2021	4,500	+3%
2022	4,650	+3.3%
2023	4,850	+4.3%

This steady increase reflects the growing interest in the resort, driven notably by the Les Menuires summer real estate appreciation. The Alpine market thus benefits from a continuous rise, largely supported by the increase in summer demand.

Summer seasonal rental profitability now shows encouraging figures, often approaching that of the winter season. On average, we observe:

Winter rental yield: 5 to 7%
Summer rental yield: 4 to 6%

Although this summer profitability is slightly lower than in winter, it remains attractive due to the length of the season and the diversification of tenant profiles. The presence of sports activities and green tourism ensures regular occupancy, thereby optimizing rental yield.

Opportunities for investors and property ownerses

Buying to rent year-round: a winning strategy

The rise of summer activities in Les Menuires opens up opportunities for longer-term rental investments. By choosing a property suitable for rental across both seasons, investors maximize their profitability while minimizing periods of vacancy.

Purchasing an apartment in Les Menuires thus becomes a smart choice for those looking to combine rental yield and asset appreciation. Year-round rental demand, driven by seasonal tourism and temporary residents, ensures a stable income stream.

Second homes: more than just winter use

Traditionally, second homes in Savoie were used mainly during the ski season. Today, thanks to the mountain summer tourism appeal, these properties enjoy a second life during the summer. Owners can thus benefit from a longer rental period, or simply have a preferred summer retreat.

This new reality strengthens the interest in purchasing a second home in Savoie, particularly in Les Menuires, where the summer quality of life is undeniable. The diversification of uses contributes to better long-term property appreciation.

Conclusion: a promising summer for mountain real estate

The development of summer activities in Les Menuires plays a key role in establishing the resort as a year-round destination. This positive momentum is reflected in a solid Les Menuires summer real estate appreciation, driven by increased rental demand and a transforming Alpine real estate market.

For investors and property owners, summer mountain real estate investment is now a strategy to consider seriously, offering prospects of sustainable profitability and asset appreciation. Thanks to this renewed appeal, Les Menuires confirm their position among the most sought-after mountain resorts, where it is attractive to invest and live year-round.